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Bringing AI to the Table in Restaurants

Jay Bandy • July 11, 2025

How restaurants are using AI to boost efficiency, cut costs, and serve smarter.

Man and woman are looking at a tablet for AI in restaurants.
As restaurants continue to face high turnover, rising costs, and shifting guest expectations, artificial intelligence (AI) is becoming essential to the foodservice industry. Operators are leaning into four types of AI—Artificial Intelligence, Generative AI, Conversational AI, and Predictive AI—to streamline operations, reduce waste, and personalize the guest experience in ways that weren’t possible just a few years ago.

In the kitchen, AI tools like Chipotle’s cook-to-needs platform are already transforming prep workflows. This system utilizes real-time data to forecast demand and adjust production accordingly, thereby reducing food waste and enhancing service speed (Emerging, 2024). Instead of relying on guesswork or static prep sheets, kitchen staff can make quick, informed decisions based on actual traffic patterns. During peak hours, popular items stay stocked. During slower times, overproduction is avoided. This level of precision not only improves margins but also creates a better guest experience and reduces staff stress.

On the marketing front, restaurant owners are expected to promote their business while managing day-to-day operations. That’s especially challenging for small business owners already wearing too many hats. Now, with generative AI tools like Canva’s image generator or Adobe Firefly, creating flyers, social media graphics, and branded visuals is faster and more affordable. These platforms allow owners to bring ideas to life quickly, with no graphic design experience required. It’s not about replacing creativity, but making the creative process easier, so restaurateurs can focus on hospitality.

On the labor side, predictive AI is helping restaurants build smarter schedules. Platforms like Fourth iQ use real-time sales and staffing data to recommend optimal shift coverage (Fourth, 2024). Managers no longer need to guess at schedules or overcorrect. This results in fewer missed labor targets, lower costs, and more balanced workloads for staff. For time-strapped managers, that’s a game changer.

Guest experience is also getting a high-tech upgrade. Voice ordering, smart kiosks, and multilingual chatbots powered by conversational AI make service faster and more inclusive. According to Emerging, these tools reduce friction during ordering, especially for non-English speakers or first-time guests. That means shorter lines, fewer errors, and more satisfied diners. In a competitive industry, that kind of seamless interaction builds loyalty.

AI is no longer a futuristic luxury; it’s a practical tool that’s reshaping the way restaurants run. From prep lines to POS systems, marketing design to guest interaction, AI can reduce friction, improve margins, and create better experiences across the board. Operators who embrace these tools early stand to gain efficiency, adaptability, and a stronger connection to their customers.

Goliath Consulting Group is a restaurant consultancy group based in Atlanta, Georgia. To learn more about our services including menu development, business strategy, marketing, and restaurant operations, contact us at http://www.goliathconsulting.com or email us at getresults@goliathconsulting.com
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